Small Business Marketing
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- LinkedIn Marketing
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Whether you’re looking to level up your company’s LinkedIn marketing or use LinkedIn to build a personal brand we’ve got you covered with these LinkedIn best practices.
Reading time13 minute read
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Instagram is particularly well-suited to small business owners who don’t have the time or budget for expensive marketing campaigns. Once you understand some basic Instagram best practices, Instagram can become a key channel for you to grow your small business.
Reading time10 minute read
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You don’t have to spend much money to develop a solid brand on your own. It just takes time and careful thought. In this guide, you’ll learn how to define your brand identity, story, style guide, assets, and social media — all while spending little to no money.
Reading time9 minute read
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- Twitter Marketing
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There’s a good chance your customers are on Twitter. Once you understand some basic Twitter best practices and know the types of posts that resonate with your followers, Twitter can become a gateway to developing a loyal fan base for your small business.
Reading time9 minute read
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Reading time12 minute read
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Social commerce is creating opportunities for small businesses to reach more consumers like never before.
Reading time7 minute read
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The best thing about a landing page is that you can create one by yourself, in some cases within minutes — without coding skills or a large budget. This step-by-step guide will show you how.
Reading time6 minute read
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With social media advocacy, you too can create an army of loyal customers who will rave about your products to family and friends and leave glowing reviews on social media.
Reading time7 minute read
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Having a social media content strategy for your small business will ensure that your hard-work with social media marketing is supporting your overall business goals. To get you started, here are simple steps to create your social media content strategy for your small business.
Reading time7 minute read
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- TikTok
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TikTok holds tremendous potential to drive sales and generate revenue for your small business. Our guide will walk you through every step of the way to create a successful TikTok for Business account that grows.
Reading time9 minute read
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A smaller marketing budget can still deliver results if you know which five strategies to focus on: blogging, email, social media, influencer marketing, and SEO. Read to learn more.
Reading time6 minute read
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We scoured the internet and curated a list of free and low-cost online resources, including blogs, courses, books, and podcasts to help you learn how to launch and run a business.
Reading time6 minute read
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Reading time7 minute read
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Reading time6 minute read
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Reading time7 minute read
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Facebook can help you magnify brand awareness, find new customers, nurture customer loyalty, increase website traffic, improve sales, and enhance customer service. All it takes is a free business page to get started.
Reading time8 minute read
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Reading time12 minute read
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- Pinterest Marketing
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Reading time8 minute read
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This guide will show you how to use email marketing tools to save time and money while also making your marketing more efficient. We will also show you how to use both social media and emails to hit your audience with a one-two punch that’ll help you build relationships and get you more sales.
Reading time9 minute read
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Selling is a lot easier when you’re selling to the right people. Identify the people who need your solution the most by looking at your product and existing customer base, analyzing your competition, and consolidating the data into a readable chart.
Reading time6 minute read