All posts - page 31

A collection of 2,621 blog posts

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In this article, we dive into why organic marketing is one of the best ways to sustainably market to customers.

Reading time9 minute read

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Building a landing page shouldn’t be hard. It shouldn't cost a fortune. It shouldn’t take hours. Start Page helps you create beautiful, free, mobile-friendly pages in 60 seconds. And as of today, you can add GIFs, YouTube vids, Spotify songs, and more.

Reading time4 minute read

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We analyzed the 184 posts @Buffer published on Instagram to figure out if carousel posts get more engagement. For us, they do (by 2.37%), but it’s more complex than you might think.

Reading time3 minute read

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Flow
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It may seem impossible to make money as a business while also supporting a larger social justice mission, but Téa Ivanovic has found creative ways for profit and purpose to co-exist while running her restaurant group. Here’s her advice bringing your beliefs into your business.

Reading time6 minute read

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Email marketing is an excellent tool for brands to deepen their connection with customers. These eight businesses will give you inspiration for your next newsletter.

Reading time8 minute read

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Burnout is a growing phenomenon among social media managers, with people in the role pointing out the platforms they manage as major contributors. Here's how you can avoid it as you grow your social media management career.

Reading time4 minute read

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Open
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75% of product launches fail according to HBR. But you can weigh the odds in your favor. Read the lessons we’ve learned about releasing a new product as an 11-year-old company.

Reading time6 minute read

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Typical business advice says the customer should always come first, but Kelly Phillips has found that putting her employees first leads to better customer experiences and a stronger business. Here’s exactly how she’s done that, and the impact it’s had.

Reading time5 minute read

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Flow
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Wondering if you should be using AI-generated content in your marketing? We break down the different perspectives in this article.

Reading time7 minute read

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Every year we increase our entire team’s salaries to keep up with market rates. Here's our why we do this and how it impacts operating expenses.

Reading time3 minute read

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Jamie Ruden always knew she wanted community to be a big part of her platform for pet parents—but creating community from scratch is no easy feat. Here are the three steps she used to succeed.

Reading time5 minute read

Topic
Open
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At the beginning of this year, we had a chance to explore new asynchronous training ideas for our remote team. Here's how we formatted it and encouraged participation.

Reading time6 minute read

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A blog can be a low-cost way to elevate your small business’s reach and also build credibility with your followers, making it a win-win situation. Here's how to start a blog for your small business.

Reading time9 minute read

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When you think of someone running three businesses, you probably imagine 80-hour work weeks, but Dawn Scott manages to do it without sacrificing her life. Here are the tools and practices that make it possible to juggle it all.

Reading time5 minute read

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Did you know there are a ton of other ways to use Buffer that go beyond publishing? Learn about creating a Start Page, increasing customer engagement, and social analytics.

Reading time7 minute read

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In order to get the attention of the massive audience for Stories, you’ll need to get creative. We’ve put together some great uses we’ve come across that you can apply to your next Story.

Reading time7 minute read

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As the founder of a self-care startup, Meha Agrawal thought she had work-life balance figured out. But after experiencing burnout, she found some new ways to take care of herself while growing her business.

Reading time6 minute read

Topic
Flow
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With so many founders who seem calm and charismatic, Ashima Sharma wasn’t sure if she’d be able to start a business as an introvert with anxiety. Here’s how she pushed past her doubts to succeed.

Reading time5 minute read

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Here are some factors to consider if you're deciding whether or not to hide likes on your small business's Instagram account.

Reading time8 minute read

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Influence Media is a creative marketing agency based in the UK. Here's a look into how they use video and Buffer to bring their clients' stories to life.

Reading time2 minute read

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With the surprising swap of Elasticsearch with Opensearch on AWS. Learn how the team at Buffer achieved secure access without AWS credentials.

Reading time4 minute read

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Instagram Reels proved to be the key marketing strategy allowing these small businesses to prosper.

Reading time7 minute read

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Social commerce is creating opportunities for small businesses to reach more consumers like never before.

Reading time7 minute read