All posts - page 26
A collection of 2,621 blog posts
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- Library
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In this article, Aaron Beashel shares his experiences and learnings from creating marketing personas at several companies over the years.
Reading time16 minute read
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- Flow
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Behind every incredible creator is an army of tools — and even people — to support every stage of content creation. In this article, we’ll walk you through some of these tools and how they can support your content creation journey.
Reading time13 minute read
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- Content Marketing
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In this article, Kevan Lee walks through everything a beginner needs to create an amazing podcast.
Reading time8 minute read
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- Buffer News
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Reading time4 minute read
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- Flow
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We’ve outlined a calendar of all of the official (and slightly less official) holidays in 2023 to serve as a blueprint for your content, plus fun social media post ideas to jumpstart your brainstorm.
Reading time14 minute read
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Reading time7 minute read
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Learn the best practices to take when creating a new social media account for your brand in this edition of #AskBuffer.
Reading time7 minute read
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In our first installment of 'How I Grew My Small Business,' we take a deep dive into how Janet Hoang turned a high school art project into a successful lifestyle brand.
Reading time9 minute read
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- Open
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At Buffer, we regularly share cultural spotlights to connect our global team and help us understand one another at a deeper level. Sophie, our Growth Marketing Manager, presents a deep dive into life as a digital nomad.
Reading time11 minute read
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LinkedIn is a common marketing platform for small businesses, but Nate Shalev was surprised to find that they found even more success when they were vulnerable in their posts. Here is their strategy for success today.
Reading time6 minute read
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No longer a far-fetched idea out of a 90s movie, AI has the potential to support content creators at every stage of the creative process. In this article, we will explore six ways in which AI already supports content creation and which tools are leading the charge.
Reading time9 minute read
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Want to know what kinds of content should you be posting to LinkedIn? What’s the best time of day to post it? How many hashtags should you be using? And how does all of this impact LinkedIn’s algorithm?
Reading time5 minute read
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Mitra analyzes the top-performing social media posts of 2022 across platforms and why they did well.
Reading time8 minute read
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Even with no content creation background, Michelle Dear managed to grow two TikTok accounts with huge followings for her business in just a matter of months. Learn exactly how she did it along with plenty of tips and tricks for succeeding on TikTok—without it taking all of your time.
Reading time6 minute read
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- Library
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YouTube Shorts are YouTube’s answer to short-form content. The vertical video format. If you want to get your head around YouTube Shorts and possibly incorporate it into your strategy, then this article is for you.
Reading time6 minute read
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We've rounded up several products that would make the perfect gifts this holiday season. Even better, they're all from small businesses you can feel good about supporting.
Reading time8 minute read
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With the buzz around TikTok’s value as a source of knowledge for its audience, businesses and creators need to pay attention to TikTok SEO which helps you get your videos to the top of TikTok’s search results. Here’s how to get started with optimizing your TikTok content for search.
Reading time8 minute read
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In this #AskBuffer, we cover why consistency is the key to growing your Twitter account.
Reading time10 minute read
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Scaling a business during a time of scarcity is challenging, but Gloria Chou figured out how to turn crisis into an opportunity for growth. Here are the mindset shifts that helped her pivot and grow after losing all of her client work.
Reading time6 minute read
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- Flow
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We explore predictions about the future of personal branding through the expert opinions of Social Proof interviewees and my own thoughts based on general market trends.
Reading time5 minute read
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- Buffer News
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Thread scheduling is the newest addition to Buffer’s suite of organic marketing tools for Twitter. You can now draft unlimited-length threads with Buffer, preview how’ll they look, save them for later, and schedule them for the optimal time.
Reading time3 minute read
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There are a number of tools out there that allow you to draft, preview, and schedule your threads directly to Twitter in advance. Buffer makes scheduling threads really quick and easy, and it's free. You can follow these steps to get started.
Reading time4 minute read
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- Flow
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Here's a quick rundown of Twitter's latest features and how small businesses and content creators can leverage them to grow their Twitter communities.
Reading time9 minute read